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   A newsletter published by the 
   International Association of Reservation Executives


Issue 27, June 2005


IARE's 20th Annual Conference in Dallas, Texas Deemed a Success by Participants 

The IARE 20th Annual Conference and Exhibition, held at the Hilton Dallas Lincoln Center, April 23-27, 2005, not only met, but also exceeded participant expectations.

The IARE 2005 Conference Planning Committee worked hard to design a dynamic conference that would attract and satisfy participants from all levels of each company. 

According to the feedback received, individuals attended the conference because it provided them with an opportunity to network with colleagues, participate in a program with topics of immediate relevance to their business, to support IARE activities and to meet with vendors.

Not only did the conference meet individual expectations, but the overall goals and objectives for the conference were also reached.  Attendance, conference speakers/programs and social events were some of the important elements that hit their mark.

Attendance 
Over the span of the five-day conference approximately 145 individuals (including exhibitors/sponsors) attended, an increase of 51 percent from the 2004 event. This shows that support for IARE is growing and is evidence of a well-planned and relevant program.

Conference Programming
The conference programs were selected for their diversity, insuring each session would be appropriate for the entire membership. New for 2005, discussion groups based on job function (workforce planning, training and development, customer relations and agent coaching and monitoring) were popular. Also, the call center forums were divided into sessions based on the size of the company. Thus, discussions were able to remain tailored to issues of specific concern. 

Social Events
Any attendee knows the social events of a conference can be just as rewarding as the educational programs. The Conference Planning Committee designed each social event to provide attendees with the opportunity to network with colleagues in a relaxed environment. The Sunday Teambuilding Activity, a scavenger hunt in downtown Fort Worth, was a huge success.

Thank you to all who were able to come and share in this event!

 Thank you to our 2005 Conference Sponsors:
IEX, a Tekelec Company
Speechworks
TeleTech Holdings, Inc.
Voxify
West Corporation
Willow CSN
Witness Systems
Aspect Communications
Bay Bridge Decision Technologies
ClientLogic
etalk
FurstPerson, Inc.
Interior Concepts
The Next Level Sales Consulting
Signature Worldwide
Telvista
Trammell Crow Company

 

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Missed the 2005 IARE Annual Conference? Hear What Attendees Had to Say        

Twenty-two Hours and 41 Minutes: An International Perspective
Submitted by:  LeAnne Crocker, Director of Reservations; Hyatt Hotels and Resorts, Boxhill, Melbourne, Victoria, Australia

Twenty-two hours and 41 minutes. 

Yes, that’s how long it took me to get to the IARE conference this year and I might add, worth every minute!

Being the only Aussie present I was made to feel very welcome and I’m sure I left my imprint along the way.  Many wanted to listen to my accent – I don’t know why – as far as I was concerned everyone else had an accent and I loved listening to theirs!

On the Sunday afternoon, I opted for the shopping expedition (the Galleria will miss me next year….) rather than the sport of knocking a small ball around a very large course with the option of:  

  1. Losing those small balls in very tall grass (Do they have snakes in Texas? Wouldn’t catch an Aussie going after the balls in tall grass!)

  2. Losing/breaking/smashing golf clubs along the way.

  3. Being beaten ( I don’t like to lose!) or

  4. Worse still, being the only one on the course when everyone else is at hole 19!

Orientation was briskly and efficiently executed by our President Dan (who just came in from golf).  We got to meet all the “newies” like myself and I instantly felt a bond with everyone.

The scavenger hunt on Sunday night was enjoyed by all – I made sure I latched onto a DFW local on my team – we got some funny looks along the way, especially when I opened my mouth with some Aussie pearlers like: “You beaut, bonza mate” or “struth mate, strike me dead.”  I’ll leave the interpretation to you… The white team did not win much to my disappointment especially when we thought we had everything “down pat!”  But lots of laughs along the way made up for it!

The advanced, well thought out session planning that was done for the conference certainly paid off.  A great inspirational speaker, Doug Whittle, opened the conference and kept the crowd enthralled until lunchtime.

Subsequent sessions during the next two days were of great interest to me as it also cemented in my mind that no matter where you are in the world – WE ALL HAVE THE SAME CHALLENGES!  The diversity session by Carmen Baker was especially interesting given that we all seem to have some level of cultural diversity, company diversity and self-diversity.

The vendors/suppliers certainly got involved with everyone which was great to see – the after conference sessions proved to be just as important, I don’t think the Hilton bar will ever be the same!

The international and global issues discussion group really got onto some good topics that concern all of us and it was great to share and get ideas back.  We could have gone on into the night but some of us had a Texas Rangers baseball game to go to, foot-long hotdogs to eat and Mexican waves to participate in!

My goal for next year is to have at least two other Aussies from different companies attend with me.  I’m on the hunt already…….

For me, the best things that came out of the conference were not so much the big things but the small stuff... ideas that help to tidy up a particular area of concern, trying something new that is working for someone else BUT most of all the camaraderie of meeting like minded people in a like minded industry talking about like-minded issues.  We all attend conferences that pertain to contact centres for all industries – but this is different THIS IS OURS! 

My First IARE Conference: A Newcomer's Perspective
Submitted by:  Angela Hogan, COT Supervisor; InnLink LLC, Hendersonville, Tennessee, USA

In April 2005, I was very fortunate to attend my first IARE conference.  I was very surprised at all of the information and activities that were planned.  I was able to speak and network with other call center managers and supervisors. 

I received a lot of useful and helpful information.  It was a huge relief to know that other call center supervisors have the same issues as I experience in my daily job.  It is interesting to know the challenges of my industry peers and how they are dealing with it.  The most helpful for me was the breakout sessions on call centers.  The interaction is definitely a plus, but, I was also able to build relationships that will allow me to communicate with my peers throughout the year.  I have begun to use quite a few of the ideas that I got out of this session.

I would recommend to anyone who is in the hotel business to attend IARE.  I can’t wait until the next conference!

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IARE Awards Excellence in 2005  

The IARE Excellence Awards are presented each year to those who have exceeded expectations in the areas of job performance, team development, customer service and even community service.

Award recipients are offered a complimentary registration to attend the IARE Annual Conference so they can receive the award in person, an awards trophy and a prize check for $200.

Congratulations to the 2005 winners and nominees:

Manager Excellence Award Nominees:
Kristy Bolen, Carlson Hotels Worldwide
LeAnne Crocker, Hyatt International Corporation
Laurie Fitzgerald,  Marriott Global Reservation and Customer Care
Debbie Fox, Choice Hotels

Jeff Keating, Accor North America
Julie Moffat, Westcoast Hospitality Corporation
Richard Ray, The Hertz Corporation
Cecila Reavis, La Quinta, Baymont, Woodfield Suites Reservation Center
Jennifer Welk, Omni Hotels
Vicky Willis, Omni Hotels

WINNE
R: Mona Adams, Best Western International

You know your thoughts on who to nominate are right when other managers come to you with the same name and pester you to make sure you complete the form before the deadline. Mona Adams is our nominee for manager of the year. She is a manager who knows how to manage people! She does the obvious, like working well with her peers and other department staff. But this past year she has gone above and beyond on numerous occasions. When her peer transferred to another department, she stepped up to the plate to commute and spend time in both call centers. And not just during her 8 - 5 schedule M - F. When the new manager needed time off for his wedding and honeymoon, Mona again stepped up to cover two different sites - day and night. 

But the most impressive of all has been her attitude and commitment to her staff since we announced the closure of our call centers in the US. Knowing that even she doesn't have a position once this transition is complete has not affected her ability to lead, motivate and act as a cheerleader for her agents and supervisors who are struggling with the reality. The weeks following the announcement she was as much a counselor and life coach as she was a manager of a call center. She was able to identify staff who needed the assistance of the on-site counseling we provided. She was instrumental in managing the attitude and work environment during the first weeks following the announcement and getting staff re-directed to looking forward and focusing on the customers we serve each day. From the beginning, she said that she was committed to staying until we close to look after her staff. She recently volunteered to spend 2 1/2 weeks in Manila training the manager and supervisors of the outsource company. I admire her ability to keep a smile on her face in the most difficult of situations and to help people through a variety of emotions and situations. She is a can-do person who continues to demonstrate a desire and ability to help others. Mona always finds time to meet the needs of her family, community through volunteering her precious time off and the needs of a staff through a trying time, and always with a smile on her face. I am honored to work with Mona as is everyone on our staff.

Supervisor Excellence Award Nominees:
Doerte Blanken, Hyatt Worldwide Reservation Centre Europe
Dawn Childers, Omni Hotels
Craig Kawamoto, Walt Disney Travel
Jen Mawson, Carlson Hotels Worldwide
Allegra Medina, WestCoast Hospitality
Ester Steward, La Quinta, Baymont, Woodfield Suites Reservation Center
Rochelle Stokes, Hyatt International Corporation
Jim Straker, Accor North America
Barbara Wilkey, La Quinta
WINNER: Lia Larson, Radisson Seven Seas Cruises

Lia steps forward with her ideas to implement efficiencies, and willingly volunteers to launch projects within her function. She is never satisfied with the current processes and is constantly looking for ways of improvement in daily processes as well as system functionality. She understands both the user and programmer perspectives and has incredible attention to detail, which makes her invaluable to the team. 

Lia has shown exemplary leadership in training her team on the new or enhanced functionality of the reservation system. She works very well under pressure and maintains a positive attitude every day. 

Lia has proved that she is able to handle difficult situations with minimal direction; she is respected by her co-workers, as well as her management team and those outside of her department; she has set extremely high expectations for herself and easily surpasses them each day. 

Lia has gone above and beyond in so many ways. She is a team player who is willing to sacrifice personal time to ensure that team goals are met. Her performance has raised the bar for all others to strive to reach.

Representative Excellence Award Nominees:
Irene Cummins, Hyatt International Corporation
Mary Gaffney, Omni Hotels
Daria Sweazy, Carlson Hotels Worldwide

WINNER
: Julie DeSaye, Choice Hotels International

I would like to nominate Julie DeSaye for the IARE 2005 Excellence Award in the Sales Representative category. Julie has been an employee of Choice Hotels International, Inc. since March 1, 1999. She has an infectious positive attitude that is always on display. Julie consistently and successfully implements Signature Sales Training in her daily routine. She is consistently positive about the training program and willingly shares her enthusiasm. In addition to demonstrating sales calls for her co-workers, she also demonstrates calls for upper management. Julie adds a personal touch to all of her calls and treats each customer with the utmost respect. 

In addition to her positive attitude, Julie sets high standards and goals for herself. During 2005, Julie has maintained an average monitor score of over 100%, which shows her commitment to Choice Hotels’ performance standards and an exceptional level of customer service. Julie also sustained a conversion rate of over 52% for 2004. Julie is known in the Minot Call Center for turning “lemons into lemonade”. She looks for the positive side in all situations and remains humble and modest when doing so. 

She is a wonderful mentor for her co-workers and has assisted several associates in achieving their monthly incentive goals. For example, Julie mentored with a fellow sales representative and assisted him in achieving his monthly incentive goals for the first time of his employment with Choice Hotels International. During 2004, the Minot Call Center lost a valuable and precious employee due to illness. Julie was instrumental in organizing and helping the associate’s family during this time period. Julie assisted with buying school supplies for the associate’s children and provided many meals to the family during their hardship. This, too, shows Julie’s willingness to help anyone out in all types of situations. Julie deserves to be selected as the IARE 2005 Sales Representative because of her contributions to Choice Hotels International and the outstanding role model she is to the hospitality industry. She is a positive person and a wonderful asset to our company!

Staff Excellence Award Nominees: 
Leticia Bailey, Hyatt International Corporation
Marc Fehrmann, Hyatt Worldwide Reservation Centre Europe
Adam Hernandez, La Quinta, Baymont, Woodfield Suites Reservation Center
Ali Parrett, Omni Hotels

WINNER
: John Dobrotka, Wyndham International 

In the big sea of the contact center world, there is always a calm before the storm. And within that calm is a beacon… a light, a guide… something that everyone looks to for direction. We turn to that beacon for support. The strength and the tenacity of that beacon becomes, in essence, one’s lifesaver. In the business world, we have lifesavers all around us. At Wyndham, we are no exception. Allow us to tell you about our lifesaver, John Dobrotka. He started as a flicker of light when he joined our team as a Reservation Sales Associate in March 2001. In a very short time, he proved his value by sharing his knowledge and creativity by assisting the training department with the automation of the new hire training program. Needless to say, he caught our eye. By his first anniversary with us, he had already spread his light across the many technical aspects of our business. He was instrumental in the automation of our training programs and the implementation of our internal intranet. Then he really began to turn heads… So much so, that he created a new position for himself within the Wyndham world. He became our Reservations Office’s very own IT guru… our lifesaver in more than one way. 

As a Generation Y-er, John has always been comfortable in and around computers. He gets them. And everything there is about them. He is able to take the simple ideas of others and turn them into automated, technical masterpieces. Specifically, John has taken the reporting function of our center to the next level by linking it to reports each week which allows for accurate and up to the minute analysis. His greatest accomplishment over the last year has been the creation of ResStats. This program is THE program of the year… for our Reservations Team, anyway. It allows the Sales Associates and Team Leaders to see individual performance as it relates to revenue produced, calls answered, call conversion statistics as well as tracks the commission plan associated with this performance. All of this can be done by a click of a button – thanks to John! With the introduction of a new and complicated (to say the least) commission plan for our Sales Associates last year, John found a way to make the new plan easy to follow and understand… all by creating a step by step program which allows each Associate to see his/her own individual performance each day. This program was used in the communication piece of the plan’s roll out but more importantly it became the real life instruction guide for our team. John was able to link real life production statistics from our reservation system to each individual performer; thus, providing each associate with a clear picture of the rewards for their performance. 

In addition, John created our Mystery Shop Database system, which our hotels use to access their test reservation calls. Along with creating this database, he also created fabulous reports that the hotel can use to measure their success by staff member and overall percentage of meeting the required criteria. And it does not stop there. John created our RPM database, which is our Reservations Productivity Measurement tool. This database allows hotels to record their call data and reservation statistics by staff member and team. As a company, this allows us to determine company-wide reservation production. While this work has saved time and money, the most impressive thing about John is his modest and earnest approach to all that he does. He is a contributor in every sense of the word. Whether it is providing guidance to an RSA on how to get through our system quicker, or helping our payroll department link the biweekly payroll with the automated commission calculations, John is always available… to guide, to assist and to save. He’s our lifesaver… our beacon of light. John is truly an exceptional individual who exemplifies excellence.

IARE Spirit Award Winner: 
Tricia Wisehart, The Hertz Corporation


2005 Award winners (left to right): Mona Adams, Julie DeSaye, John Dobrotka, Lisa Larsen and Tricia Wisehart.

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2005-2006 IARE Board of Directors

Congratulations to the 2005-2006 IARE Board of Directors, sworn in by Past President Will Jansen of Best Western International at the IARE Business Meeting on April 26, 2005.

  • President: Dan Hoesing; Director of Reservations and Customer Service; Carlson Hospitality Worldwide; Omaha, Nebraska USA

  • Vice President/President Elect: Michele Rowan; Senior Director, Europe, Middle East and Africa; Hilton Reservations Worldwide; London, England

  • Secretary: Ronda Trog; Director, North American Reservations; Best Western International; Phoenix, Arizona, USA

  • Treasurer: Yolanda Lowe; Vice President of Operations; InnLink, LLC; Hendersonville, Tennessee, USA

  • Immediate Past President: Keith Brender; Vice President, Customer Communications; Vanguard Car Rental, USA; Tulsa, Oklahoma, USA

  • Director: Tracy Gaudette; Manager, Central Reservations; Coast Hotels Ltd.; Vancouver, British Columbia, Canada

  • Director: Denise Pullen; Assistant Director of Operations; Hyatt Hotels and Resorts; Omaha, Nebraska, USA

  • Director: Leesa Williams; Director of Reservations; Accor North America; Columbus, Ohio, USA

  • Director: Patricia Wisehart; Director of Reservations; The Hertz Corporation; Oklahoma City, Oklahoma, USA

  • Board Affiliate: Gini Hogenson; Manager of Reservation Services; SunStream Hotels and Resorts; Fort Myers Beach, Florida, USA

  • Board Affiliate: Jon-Roger Maranda; Senior Director; Amtrak; Washington, DC USA

  • Board Affiliate: David Townsend; Manager of Learning and Development; Carlson Hospitality Worldwide; Omaha, Nebraska USA

  • Board Affiliate: Scott Wright; Director, Business Development; Willow CSN Inc.; Elmhurst, Illinois USA

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Members Only                                                 

On-line Bulletin Board
Would you like to get your fellow members’ opinions on a new software product or training program?  Are you using the IARE Member Bulletin Board? 

See new postings on the IARE On-line Bulletin Board

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About IARE-News

The IARE-News is a quarterly publication distributed electronically to provide ongoing communication and information for IARE Members.  The IARE’s Communications & Technology Committee produces IARE E-News.

Articles may be submitted via email to iare@assnoffice.com and are subject to acceptance and editing by the Communications and Technology Committee. 


Archives:

E-News: March, 2005

E-News: December, 2005

E-News: June, 2004

E-News: March, 2004

E-News: November, 2003

E-News: July, 2003

E-News: March, 2003

E-News: December, 2002

E-News: October, 2002

E-News: July, 2002

E-News: March, 2002

E-News: December, 2001

E-News: September, 2001

E-News: June, 2001

E-News: April, 2001

E-News: February, 2001

E-News, December 2000


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Last edit 06/15/05